SEO; it floats my boat
I’m a guy who loves digital marketing, in particular, SEO & website strategy.
Websites are more important than ever, requiring a wide range of skills to keep them running.
I’ve always been a technical person, taking pride in my ability to troubleshoot practically anything.
After many years in IT, I got to a point where the path forward wasn’t where I wanted to go, yet frustratingly, also couldn’t identify what I wanted to do.
I felt aimless, my career involving a life of one non-descript office after the other and quite frankly, it was disheartening.
And then out of nowhere, I stumbled upon SEO.
I’d been working with a digital marketing manager whose skills were questionable. He continually deflected basic requests with technical jargon, enough times to motivate me to learn the fundamentals of digital marketing for myself in order to better deal with him.
And behold – 
career epiphany!
Digital marketing; SEO in particular, perfectly married together everything I was passionate about. It coupled technical know-how with analytics, strategy with good old fashioned trouble-shooting and common sense.
In many ways it put definition around things I was already doing, but that didn’t matter; I was hooked.
Since then I’ve been borderline obsessed with SEO , having expanded my skills into web design, UI, UX and conversion rate optimisation.
For me, SEO’s relationship to a website is holistic, and it’s only by studying the big picture does SEO truly work well.
On the side I also dabble in affiliate marketing – a passion project which is also my testing bed for SEO.
Being from the Mornington Peninsula, when I’m not living and breathing online marketing, you’ll find me at the beach with my little girl, or obsessing over the quality of my lawn.
I am beyond passionate about SEO and more, love talking about it. Helping people understand their own website and SEO needs – seeing that ah-ha! moment on their faces when I explain it, is truly satisfying. 💪🏻🔥
So that’s me, and now back to you.
If you feel your website is under-performing, or are unsure what to do next – click here to get in touch.
I can help you, and believe me, it’ll be my pleasure.
